3. Target groups

Section 3 of the GFMD 2021-2025 draft strategic plan.

The Strategic Plan acknowledges that GFMD reaches out to a range of target groups and has significant potential to bring concrete benefits to institutions and stakeholders beyond its immediate membership.

This section of the plan describes this widening sphere of influence.

3.1. Primary target groups

Members and affiliated members

Independent media outlets and journalism organisations

3.2. Secondary target groups

Donors supporting the development of media and civil society:

Increasingly, donors are seeking professional advice and insight into ways of building resilience to the challenges faced by media and civil society in the digital age.

These challenges include developing news ecosystems, countering state-sponsored disinformation campaigns, and developing new business models.

By the same yardstick, policy-makers in government, media and civil society share a commitment to devising regulatory or ethical frameworks aimed at improving public access to credible information.

Think tanks and research institutions

3.3. End beneficiaries

Media audiences

Democratic institutions

Civil society

CSOs continue to make an important contribution to media programming, providing journalists with access to diverse stakeholder groups and acting as a sounding board for specific initiatives.

WE WANT TO HEAR FROM YOU

This draft strategic plan will be presented for discussion at a special session of the GFMD General Assembly on 1 October 2021. For more details and to find out how to participate see:

1 October 2021

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